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Freelance Web Designer rates: the complete guide to understanding prices

When you're looking for a freelance web designer, you'll quickly discover that rates vary enormously. A website can cost a few hundred euros... or several thousand.
This guide clearly explains how prices are calculated, what you need to anticipate, and what ranges are realistic for different types of project.

1. Average rates for a freelance web designer

Most freelance web designers work with a daily rate, which varies according to experience:

  • Beginner 200 € - 300 € / day
  • Intermediate 300 € - 450 € / day
  • Senior / Expert 450 € - 600 € / day

These ranges help to understand the logic of the market, but a daily rate is not enough to estimate a complete project. To see how a project can be broken down in a clear and structured way :
👉 https://altaydagistan.com/tarifs/

2. Why do prices vary so much?

The price of a website depends mainly on five factors:

The greater the freelancer's mastery of UX, UI, structure, interactions and overall coherence, the higher the rate.

A landing page has nothing to do with a complete showcase site.
Examples:

  • simple site
  • multi-page site
  • premium site with animations
  • complete overhaul
  • design only (without integration)

Architecture, information hierarchy, user path...
Some projects require a great deal of upstream thinking.

Some freelancers deliver design only; others also create :

  • Webflow
  • WordPress
  • customized integration

An urgent project often means a price increase.

3. Average prices by project type

Here's a realistic basis for budgeting a web project:

Type of projectPrice range
Landing page / One-page600 € - 1 500 €
3 to 6-page showcase site1 200 € - 3 500 €
Premium showcase site
(advanced UX, strong identity, animations, structured content)
3 500 € - 7 000 €
Website redesign800 € - 4 000 € depending on the condition of the existing site

For a clear overview of possible services:
👉 https://altaydagistan.com/tarifs/

4. Hourly rate: for which situations?

The hourly rate for a freelance web designer is generally between 40 and €70.
It is mainly used for :

  • graphic retouching
  • maintenance
  • one-off adjustments
  • small additions to an existing site

For a complete project, package deals are more appropriate.

5. How is a professional quote constructed?

A serious estimate is never limited to a total price. It must detail :

  • needs analysis
  • UX models / wireframes
  • complete UI design
  • planned pages
  • round trips included
  • possible integration
  • responsive testing
  • delivery and source files

This level of precision avoids unforeseen events and ensures that customers understand exactly what they are buying.

To view a clear quotation structure :
👉 https://altaydagistan.com/tarifs/

6. Freelance or agency: what impact on price?

Freelance web designerCommunication / web agency
Lower structural costsMultiple teams
More affordable pricesHeavier processes
Direct relationshipHigher rates
FlexibilitySuitable for large-scale projects

For the majority of showcase sites, landing pages and redesigns, companies today choose experienced freelancers.

7. How to choose a reliable web designer?

Here are some really useful criteria:

  • a strong portfolio
  • true UX/UI mastery
  • a clear work structure
  • precise deliverables
  • transparent pricing
  • a clear understanding of the project's objectives

If these elements are present, the project is generally in good hands.

In brief

The cost of a freelance web designer depends above all on the type of site, the level of expertise and the scope of the project. Depending on requirements, the budget can range from a few hundred euros to several thousand.

To explore clearly structured services and compare them more easily:
👉 https://altaydagistan.com/tarifs/

This guide will help you assess your own project, avoid any grey areas and move forward with a much clearer vision of the budget you need to plan for.

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