AD Creative Lab

Design, technology and digital products

AD Creative Lab is Altay Dagistan's digital workshop: I design and build bespoke experiences, platforms and tools, from idea to working product.

Digital product · UX/UI · Web development · AI & automation

From design to working product

My work started with art direction and graphic design. It hasn't changed in nature: it has extended into product and technical work.

Art direction, UX, content architecture, development and automation now form one continuous practice, from idea to working product. This site is the direct proof: an Astro platform and a CMS I designed and built myself, in production.

01
Design
Art direction, UX, interface
02
System
Architecture, CMS, code
03
Product
Functional, deployed, evolving

Flagship case study

altaydagistan.com: digital platform & custom CMS

A public experience and its publishing environment designed as one product: art direction, UX/UI, Astro frontend, custom CMS, multilingual publishing and an AI-assisted local workflow.

Role: Art direction, product design, UX/UI, frontend & backend
Stack: Astro, PHP, MySQL, SCSS, JavaScript
Scope: Public site, CMS, editorial system
Year: 2026

Read the case study

Custom digital solutions

Three areas cover most of this work:

Digital products & tools

Portals, dashboards, configurators, internal interfaces: tools built for real daily use, not a demo.

Customer portal
Internal dashboard
Configurator
SaaS interface

Bespoke web platforms

Websites and editorial platforms built to measure when a generic theme or a third-party plugin becomes a limit rather than a shortcut.

Advanced website
Custom editorial CMS
Content platform
E-commerce

AI & automation

Workflows, content and operations connected to AI to save real time, always wired to a concrete need.

Workflow automation
Custom AI tooling
API integration

Art direction, UX/UI and development run through all of these projects.

Selected projects

A few projects at the intersection of design, interface and digital product.

AD Pro Price Lists: WordPress Plugin UI/UX Design

UI/UX design

UI/UX design for AD Pro Price Lists, a WordPress plugin for managing service price grids. The project covered the public pricing page, quote-request flow, administration dashboard and plan comparison, with a clear hierarchy and simplified lead management.

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EthiFinance Web Design

UI/UX design, Web design

Website design and development project focused on a clear, responsive user experience and a practical visual system for digital use.

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Premium Job Board UI/UX Design

UI/UX design, Web design

UI/UX design for a premium executive-recruitment job board. A clear architecture, precise filters and strategic email alerts improve the candidate experience across desktop and mobile.

View project