Graphic design blog by Altay Dagistan, art director - freelance graphic designer in Paris.
Visual identity - Budget What budget should you allow for a complete visual identity? Logo, graphic charter, variations, media - the budget for a visual identity varies from one to five times depending on...
Sales brochure - SaaS B2B SaaS sales brochure: what's different from traditional B2B A brochure for a SaaS publisher doesn't work the same way as one for a...
Visual identity - Company guide Visual identity redesign: what are the signs that it's time? A visual identity is aging, disconnected from its market, or becoming an obstacle to growth....
Sales brochure - Guide What to look for in a good B2B sales brochure An effective sales brochure is more than just a pretty design. It's about...
Trade show - Trade show stand guide: how to prepare a complete visual kit? Kakemonos, tablecloths, flyers, brochures, badges: preparing a stand without forgetting a support at the last minute is...
Kakemono - Kakemono guide: what size should you choose for your stand? 85 x 200, 100 x 200, 120 x 200 - before ordering or having your kakemono created, the choice of...
Kakemono & Roll-up - Prices How much does it cost to create a professional kakemono? Printing, graphic design, deadlines - when you budget for a kakemono for a trade show or B2B event, the...
Sales brochure - Guide Sales brochure or brochure: which one for your company? Brochure, leaflet, flyer - these terms are often used interchangeably, but they refer to different media...
Sales brochure - Prices How much does a sales brochure cost? Format, service provider, copywriting, printing - the budget varies from simple to quadruple depending on the choices made upstream. Here are the ranges...
Trade show - Trade show guide: 5 visual aids to prepare before the big day You've booked your space and confirmed your presence. But visual aids are not...